Strap-line:
A strap-line is a short, catchy subheading often included in adverts and on magazine covers. A strap line is used to promote a business or an advert. Other words for a 'strap-line' are 'slogans' and 'tag lines'.
A strap-line may be used on my magazine as this is what most businesses use to sum up the whole advertisement in one single message and it can be very effective in selling the magazine by giving people the urge to buy it. Strap-lines or 'tag lines' are used on almost every type of magazine/business... not just music magazines!
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